6 Enrollment Marketing Strategies for Your School in September

Sep 12, 2020


Welcome to Smartbiz Design, your ultimate destination for digital marketing services in the business and consumer services industry. In this article, we will provide you with 6 highly effective marketing strategies to boost enrollment for your school in September. These strategies are designed to outperform your competition and help your school grow.

1. Develop a Comprehensive Marketing Plan

Creating a well-defined marketing plan is crucial for the success of your school's enrollment campaign. Start by setting clear goals and objectives. Identify your target audience and tailor your messaging accordingly. Use a mix of online and offline channels such as social media, email marketing, content marketing, and local community events to reach potential students and their parents.

2. Optimize Your Website for Search Engines

Ensuring your school's website is search engine optimized (SEO) is key to attracting organic traffic. Conduct thorough keyword research and incorporate relevant keywords throughout your website content, including page titles, headers, meta descriptions, and body copy. High-quality, informative content that provides value to your visitors will not only improve your search rankings but also engage potential students.

3. Utilize Paid Advertising

In addition to organic strategies, investing in paid advertising can give your school's enrollment a significant boost. Consider running targeted ad campaigns on platforms like Google AdWords, social media platforms, and local directories to reach a wider audience. Craft compelling ad copies that highlight your school's unique selling points and offer incentives to encourage enrollment.

4. Leverage the Power of Social Media

Social media has become an essential tool for modern marketing. Create engaging profiles on popular platforms such as Facebook, Instagram, Twitter, and LinkedIn. Consistently post relevant and engaging content, including success stories, campus updates, and student achievements. Encourage your current students, parents, and alumni to share your posts and leave positive reviews.

5. Enhance Local Visibility

Targeting the local community is crucial for attracting students to your school. Maintain a strong online presence in local directories, Google My Business, and other local listing platforms. Participate in local events, sponsor community initiatives, and collaborate with other businesses to increase your school's visibility. Actively engage with local media for coverage on educational topics and achievements.

6. Implement Email Marketing

Email marketing is an effective strategy for nurturing leads and keeping your school top of mind. Create targeted email campaigns to engage prospective students and their parents. Segment your email list based on their interests, grade levels, and other factors to deliver personalized content. Utilize automated follow-ups, newsletters, and event invitations to build strong relationships and encourage enrollment.


By implementing these 6 enrollment marketing strategies, your school can achieve remarkable results in boosting student enrollment in September. Smartbiz Design is here to support your digital marketing efforts in the business and consumer services industry. Contact us today and let our team of experts help you outperform your competition!

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I appreciate the clear and actionable nature of the marketing tips provided.
Oct 23, 2023
Thomas Eastment
I'm impressed by the variety of marketing strategies covered in the article.
Oct 21, 2023
Paul Ferlita
I appreciate the step-by-step breakdown of the marketing strategies.
Oct 14, 2023
Mark Swiderski
These marketing strategies are a must for any school looking to increase enrollment in September. Great tips!
Oct 14, 2023
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I appreciate the specific examples provided, making the strategies easier to understand.
Oct 11, 2023
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Oct 3, 2023
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Sep 13, 2023
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Sep 8, 2023
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Aug 29, 2023
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Aug 1, 2023
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Jul 31, 2023
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Jul 30, 2023
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Jul 22, 2023
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Jun 25, 2023
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Jun 19, 2023
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The step-by-step approach makes these strategies easy to follow and implement.
Jun 9, 2023
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Jun 9, 2023
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May 23, 2023
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Apr 28, 2023
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Apr 19, 2023
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Thank you for sharing these practical and resonant enrollment marketing strategies.
Apr 18, 2023
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I appreciate the insight on effective marketing strategies for schools.
Apr 11, 2023
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Mar 8, 2023
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September is indeed a critical time for enrollment, and these strategies are right on point.
Mar 6, 2023
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The emphasis on digital marketing is particularly relevant in today's educational landscape.
Jan 31, 2023
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I'm excited to see how these strategies could benefit our school.
Jan 29, 2023
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Great tips for increasing school enrollment! Thanks for sharing.
Jan 29, 2023
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Jan 22, 2023
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Nov 12, 2022
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Oct 30, 2022
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Oct 18, 2022
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Oct 15, 2022
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Oct 9, 2022
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Oct 3, 2022
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Sep 14, 2022
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Sep 13, 2022
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Aug 16, 2022
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Aug 14, 2022
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Jul 21, 2022
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Jul 13, 2022
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Jul 5, 2022
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Jun 19, 2022
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Jun 19, 2022
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Thorough and practical strategies. Thank you for sharing.
Jun 7, 2022
Sandi Lucas
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May 31, 2022
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May 30, 2022
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May 15, 2022
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Apr 27, 2022
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Mar 24, 2022
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Feb 26, 2022
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Feb 16, 2022
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Nov 27, 2021
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Oct 22, 2021
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Oct 20, 2021
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Oct 16, 2021
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Oct 15, 2021
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Oct 12, 2021
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