A customer filling out a contact form on a website.

Forms are a great way to generate leads and conversions, and they come in a variety of styles. But regardless of what lead you desire and what type of form you use, you want to ensure that it works properly, and that you’re making every effort to maximize leads and conversions. In today’s blog, we…

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A yellow bar graph showing increasing success. A hand holds the last bar, which is an upward arrow for continued growth.

An ecommerce website is one of the best ways for a brand or business to market and sell products to their customers. The consumer doesn’t have to take time out of their hectic lives and spend their energy trying to track down the product in a store–they can simply go online from the comfort of…

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A man grinning and covering his eyes with his hands.

If your brand or business has ever had a special announcement to make such as an offer, an event, a new product or service, or a change in operations, you might have placed a temporary banner on your homepage or on your entire site. Banners are a commonly used way to make this type of…

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A hand drawing a lightbulb on yellow paper.

When it comes to any digital or traditional marketing campaign, generating leads is one of the most desirable outcomes. Building brand awareness, increasing brand authority and trust, increasing engagement on social platforms, and generating interest are all highly valuable and vital to your business’ continued success, but the ultimate goals are to generate leads and…

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A local business owner hanging a sign on the business door announcing that they are closed for social distancing.

This is a challenging, confusing, and truly uncertain time for everyone as COVID-19 continues to affect the health and safety of individuals all over the world. We are all taking the precautions and measures that we can, and these vital efforts help limit and control the spread of the virus. But while these social-distancing and…

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Two white talk bubbles on a blue background.

The way we communicate and interact with one another has evolved with the digital age. Instead of taking the time to call and talk (or leave a voicemail and wait patiently for a call back), we often opt to send a text message or an email and await a response, which usually arrives quickly. Companies…

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A graph chart on an easel.

Web forms are a common, effective, and highly beneficial feature that brands and businesses use to connect with prospects, and on Monday we discussed three specific types of web forms that generate conversions for SMBs in any industry or market. Most web forms are placed strategically within a conversion funnel or lead generation process, eliciting…

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A green button on a laptop keyboard that says "Contact us"

Web forms are a common and effective feature for websites, and brands and businesses use them for a number of reasons—collect contact information, receive questions or feedback, give opportunities to subscribe to a mailing list or register for an event, and more. These forms take potential customers through the lead flow process to help businesses…

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Studies have shown that mobile devices account for half of all web traffic globally. This statistic might indicate that the responsive version of a website is equally as important as its main desktop version, but there are other statistics that prove that responsive design can have a greater effect on your users’ experience and your…

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